Case Studies

Case Studies

Case Studies

Design Strategy in Action: Boosting Blend's Success

I led a team of 3 to 5 designers responsible for creating all experiences related to Blend’s low-code tool, the Blend Builder Platform. Users of this tool can build products for banks—such as loans, credit cards, and deposit accounts—in a matter of months instead of years.

Blend's Builder

Year Over Year Product Growth

27%

Customer Cost savings vs. an In-House Build

28%

Design Strategy in Action: Boosting Blend's Success

I led a team of 3 to 5 designers responsible for creating all experiences related to Blend’s low-code tool, the Blend Builder Platform. Users of this tool can build products for banks—such as loans, credit cards, and deposit accounts—in a matter of months instead of years.

Blend's Builder

Year Over Year Product Growth

27%

Customer Cost savings vs. an In-House Build

28%

Premium UX Template for Framer

Mentoring Designers: Finding the Deep End of the Pool

I mentored a junior designer in designing and launching a brand new program on Staples’ business platform, Staples Business Advantage, which serves over 1,000,000 users weekly. Together, we simplified a complex concept into an accessible, revenue-driving program for Staples’ customers.


Total Coffee

Seller of K-Cups

#1

Machines placed

50,000


Mentoring Designers: Finding the Deep End of the Pool

I mentored a junior designer in designing and launching a brand new program on Staples’ business platform, Staples Business Advantage, which serves over 1,000,000 users weekly. Together, we simplified a complex concept into an accessible, revenue-driving program for Staples’ customers.


Blend's Builder

Seller of K-Cups

#1

Machines Placed

50,000

Premium UX Template for Framer

Bitbo - Bitcoin Stats & Data

Leading Bitcoin Data and Stats site. Live price action, monitor on-chain data, and track key economic indicators.

Blend's Builder

Conversion Rate

12%

Customer Cost savings vs. an In-House Build

4.8*

Streamlining E-commerce Navigation

The client, a well-established e-commerce platform, sought to improve their website's navigation to enhance user experience and increase conversion rates.

Blend's Builder

Year Over Year Product Growth

150%

Customer Cost savings vs. an In-House Build

28%

UI Design for Internet Sharing App

An innovative app and approach for taking advantage of unused internet from people's devices. It differs from others because of its simplicity, functions, and ways to earn extra money.

Blend's Builder

Conversion Rate

20%

Customer Cost savings vs. an In-House Build

95%

Enhancing Mobile Banking App Usability

A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience

Blend's Builder

Year Over Year Product Growth

27%

Customer Cost savings vs. an In-House Build

28%

Enhancing Mobile Banking App Usability

A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience

Blend's Builder

Year Over Year Product Growth

27%

Customer Cost savings vs. an In-House Build

28%

Enhancing Mobile Banking App Usability

A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience

Blend's Builder

Year Over Year Product Growth

27%

Customer Cost savings vs. an In-House Build

28%

Enhancing Mobile Banking App Usability

A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience

Blend's Builder

Year Over Year Product Growth

27%

Customer Cost savings vs. an In-House Build

28%

Enhancing Mobile Banking App Usability

A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience

Blend's Builder

Year Over Year Product Growth

27%

Customer Cost savings vs. an In-House Build

28%

Product Design leader and Player Coach specializing in managing high-performing teams that drive results.

© 2025 William Bernhard

Product Design leader and Player Coach specializing in managing high-performing teams that drive results.

© 2025 William Bernhard